Friday, 20 November 2015

Genealogies (in a bottle)



Genealogies are, as I understand them, the way we describe the process of how a problem is solved.
They're a way of thinking about how we come to the solutions we implement, and how and when each step was relevant to getting us to the end.

In essence, imagine a broccoli that was grown from the tickley, bushy end first all the way to that stalk looking thing at the bottom... Except this broccoli is delicious to all ages and not just those over a certain age who have lost their spirit and have resigned their life to eating green, watery plants....

We're getting off topic....



They function in the same way as a family tree, yet a family tree of ideas. You want to start with the initial ancestors of what will eventually become your idea, working your way towards it until finally you have some completed amalgamation of influences and concepts, bringing together one good idea.

Though, the single most important thing to consider when talking about Genealogies, at least as a process for practice, is that each strand, each little brushle of broccoli, needs to made with a problem to solve in mind. Whether it's a practical problem like 'how as we going to keep CO2 emissions down' or 'how am I going to communicate how amazing airwaves, minty-fresh, sinus-clearing gum', these are all problems that need to be solved in one way or another, and Genealogies are one way of working towards the solutions.

About Me

I was told to make a blog, for university, and people took this very seriously. And I'm not saying that I haven't (or that there's anything wrong with serious) but I think the best work is made when you are having fun and enjoying what you do. So I'm going to make this enjoyable; both for me and those who end up reading it. And what's more fun than being corporate?! Wait. That doesn't sound correct at all. No matter! I've turned this blog (and myself!) into a brand! A company! An idea... and as batman always says, ideas can't be killed. (But I can please don't kill me) Wow. I am getting sidetracked. Fun! Excitement! Intrigue... These are some of the things you may or may not find here. Because it's mostly going to be graphics work. And writings, about graphics work. Probably both... But I've been known to do what I please. I'm a maverick, a loose cannon. You don't know what I'm going to do next. Probably some really good work. I ran out of things to say about 2 paragraphs ago, what are you still doing here? You should really be looking at all my academic work, it’s much more impressive and interesting than, whatever this is.